Our Team

Donna Baker, Midwest Regional Vice President



Herndon Hasty, Vice President of Sales

Born in Monroe, North Carolina, Herndon graduated from the College of Charleston in Charleston, South Carolina.  After graduation he became Director of Student Activities and was the first Director of the Stern Student Center at the College.  He moved to Kansas City in 1979.

Herndon joined Taft Broadcasting in 1979 as an Account Executive at KY102 and became Vice President/General Manager of KY in 1985.  He was named President of KY102/61 Country in 1992.  Herndon worked for Taft for 18 years.

After radio consolidation in 1996 Herndon worked for CBS Radio in Kansas City for 11 years and became Senior Vice President/Market Manager of the four radio properties of CBS Radio in Kansas City.

Herndon served on the Board of Directors of the Kansas City Ad Club, the Missouri and Kansas Broadcasters and the Westport Merchants Association as well as numerous College and University Student Advisory Boards.  He was President of the Kansas City Radio Broadcasters and a Mentor for Ad Club Scholarship winners for 17 years.  He was named Radio Manager of the Year four times by the Kansas City Media Professionals, named twice to the KCMP Hall of Fame and won the coveted Diane Freels Award for Client Service.

Herndon lives in Overland Park, Kansas with Lee, his wife of 39 years.


Bill Ryan, Sales Manager: KCMO Talk Radio 710 AM & 103.7 FM
                                                         94.9 KCMO-FM Greatest Hits

Bill is the sales manager of KCMO-AM and KCMO-FM in Kansas City and plays an active role in client success at the stations. Throughout Bill’s 25+ year radio career he has built sales organizations that bring clients the best business building solutions available.  In addition to his tenure with Cumulus in Kansas City, Bill has held management positions with Gannett, ABC Radio and Clear Channel. Bill enjoys spending time with his family, competitive sailing and is active in Kansas City metro community.


Kristi Goodloe, General Sales Manager: KCFX 101.1 The Fox
                                                                 Sports Talk 102.5 The Fan

A native of Kansas City, Kristi’s radio career began in the newsroom at the University of Missouri, where she produced the All Things Considered show for college radio station, KBIA. After graduation she became the Executive Assistant for historical rock station KYYS/KY102. She left KY102 to embark on a radio sales career with a small radio station called B95. She survived the consolidation era of radio, and subsequently sold for Mix 93.3, KUDL, and eventually The New 99.7KY. She left 99.7KY to become the General Manager of an upstart Spanish Radio Station, KCZZ 1480 AM, La Doble Zeta, followed by a three year stint as the General Sales Manager of Mix 93.3, and five years as an Account Executive with Time Warner Cable Media Sales. Twenty six years later, Kristi joined our team with nearly 30 years media experience in the Kansas City market. She brings a wealth of market knowledge and relationships to the team, as well as many years of sales and sales management experience.

Rich McArdle, Sales Manager: Chiefs Radio Network

Rich McArdle is the Chiefs Radio Network Sales Manager and has extensive experience in the field of sports radio sales and marketing. Rich had a 15 year run with Clear Channel’s flagship station in Denver overseeing the Denver Broncos, Colorado Rockies, and University of Colorado radio broadcast sales. Prior to Denver, Rich had a successful 10+ year career managing minor league sports teams throughout the country. When not rooting for the Chiefs, Rich enjoys golf, cycling, and spending time with friends and his four children.